Download PDF Rule #1: The Simple Strategy for Successful Investing in Only 15 Minutes a Week!, by Phil Town
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Rule #1: The Simple Strategy for Successful Investing in Only 15 Minutes a Week!, by Phil Town
Download PDF Rule #1: The Simple Strategy for Successful Investing in Only 15 Minutes a Week!, by Phil Town
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Review
“Town's investment guide is manna from heaven… engaging and accessible… Town’s ability to break down that philosophy into a detailed, step-by-step program that can be understood by any reader with basic math skills is unique… will leave readers feeling empowered and ready to manage their money themselves.” —Publishers Weekly (starred review)“Extraordinarily readable…provides investors with surefire tools to outperform costly advisors. Follow Town’s simple, time-tested precepts, and even unsophisticated investors will leave most mutual fund managers in the dust.” —Arthur Levitt, author of Take on the Street and former Chairman of the Securities and Exchange Commission“A really smart, homework-driven read that tells you precisely how to do it. Rule #1 may be the clearest and best book out there to get you on the path to riches. This one’s special!” —James J. Cramer, host of CNBC’s “Mad Money” and Markets Commentator, thestreet.com“Rule #1 is an investment Bible for our time. In fun, easy-to-understand words, Phil Town tells you how to buy quality stocks at a discount.” —Rich Karlgaard, publisher, Forbes magazine, and author of LIFE 2.0“For the individual investor, Rule No. 1 should be, ‘Read Rule #1.’ This book debunks a lot of myths in the market and provides pearls of common-sense wisdom…Indeed, Rule #1 rules.” —Gene Marcial, Senior Writer, Business Week“Rule #1’s common-sense, pragmatic approach is money in the bank. This step-by-step guide is methodically researched and terrifically accessible … Can you really beat the mutual fund mangers and so-called experts at their own game? Hell yes!” —Jonathan Hoenig, Portfolio Manager, Capitalistpig Hedge Fund, and regular contributor to Fox News Channel“Rule #1 is probably one of the most inclusive, no nonsense, fundamental books about investing in the stock market I’ve ever read. This book is a must-read for everyone; from beginner students of the market to super know-it-alls.” —Danielle Hughes, President and CEO, Divine Capital Markets LLC“A refreshing departure from those boring investing books… If you're tired of being shut out of how exactly the rich guys on Wall Street make money, this important book will teach you how to run with the bulls. It's priceless.” —Elizabeth MacDonald, Senior Editor at Forbes Magazine; regular, “Forbes on Fox”
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About the Author
An ex-Green Beret and former river guide, Phil Town is a self-made millionaire several times over and America’s most widely sought-after speaker on investing. Phil Town appears regularly on the same dais as Rudy Giuliani, Jimmy Carter, and Colin Powell as part of the “Get Motivated” touring success seminar. He speaks to more than 500,000 people annually about Rule #1. Town lives in Jackson Hole, Wyoming.
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Product details
Paperback: 336 pages
Publisher: Currency (August 28, 2007)
Language: English
ISBN-10: 9780307336842
ISBN-13: 978-0307336842
ASIN: 0307336840
Product Dimensions:
6 x 0.9 x 9.2 inches
Shipping Weight: 14.1 ounces (View shipping rates and policies)
Average Customer Review:
4.3 out of 5 stars
413 customer reviews
Amazon Best Sellers Rank:
#15,668 in Books (See Top 100 in Books)
Bear in mind this is a beginner's book designed for an audience who probably knows what an Index fund is but that's about it. I read a long review of the book last night and what struck me is that the author gave very little deference to the four main pillars of this book, Meaning Moat Management and Margin of Safety, basically saying they were good, and then concentrating the criticisms on the smaller stuff. The reader has to realize that a subtitle of "In just 5 hours per week!" won't sell a book. You'd be a fool to think that 15 minutes per week is sufficient time to evaluate stocks and manage your portfolio. Though if I didn't already listen to his podcast I would have stopped reading the book after the first 20 pages because it's full of the usual "Get rich quick! No time at all! You'll never lose money! Guaranteed! It's easy!" lines that a poor salesman would use. Likewise, it's pretty obvious the $1000 turned into a million was only the starting cash and much more money was dumped into it later. A similar example is used later in the book of a couple making lots of money on just one company, but it involved them selling at absolute peaks and buying at absolute valleys.Still, overall the book is a great lesson in how to evaluate a company and what to watch for. You also end up with stock valuations which aren't far off from what many other instructors get you. I recommend the book quite a bit to anyone wanting to learn how to do it themselves and potentially make a little more money than an Index fund could get you. Granted, I would read many other books as well, because I sure wouldn't leave my retirement into the hands of one single book, no matter who the author is.
Excellent book with a few flaws. His valuation method is fairly good, but the reader needs to know that stocks are not randomly discounted by Wall Street for no reason. He asks the reader to research the potential companies you want to buy, but when you do there is always dirty laundry which has caused the stock to drop. Naturally it is up to the reader to decide if the bad news which caused a price drop is significant enough to cause a long term issue, or if the price should rebound. The second flaw is his model for getting in and out of stocks based on a few technical indicators. He instructs the reader when to get out based on these findings, but doesn't use the criteria at all when deciding if he should buy a stock to begin with which could result in mixed signals. The book was also published in 2006 and many of the websites he mentions as tools for research (including his own) simply no longer exist or have changed to the point of being obsolete. The third issue is his opinion that diversity isn't important, that being invested in just a few stocks is better. If you followed his advice, your portfolio took a huge hit recently when one of his star examples lost 37% at the next open due to an after hours earnings call. Again, some very sound ideas, but know you should adjust some of the ideas to better protect yourself and get out at more opportune times.
This book is a fantastic introduction into value investing and making sure you don’t follow the stock market hype train (I’m looking at you Bitcoin).While Phil Town lays out this book in a really easy to read and digest manner, utilizing his method to invest in stocks can be difficult for these reasons:- You will need to spend 5-10 hours for due diligence on any company you evaluate. You will probably need to evaluate 10-20 stocks before you should invest in one assuming you’re buying a stock as if it’s a company you want to own. Don’t forget that you also need to carry out due diligence on the industry that the stocks belong in. At a minimum, you’ll spend several hours understanding what makes the industry tick and the various parties in the industry(incumbents, suppliers, new entrants, customers). If you really want to set yourself apart, you could do a SWOT (strength, weakness, opportunities, threats) analysis on the company of choice.- Information can be hard to come by (which Town notes in his book). In terms of historical data, most websites only go 3-5 years back. Additionally, it can be hard to find future equity growth rates unless you use a paid website like Factset or Zacks.If I had more time on my hands, I would love to dig deeper and utilize Town’s strategy, but, alas I don’t. I’m going to stick with index funds since you’ll get your guaranteed 5-7% per year over the long haul with only market risk to account for. I’ll likely never get 15% returns year over year, but I’m perfectly happy focusing my limited time elsewhere.
I attended his free seminar 5 years ago. I finally got down to reading his book. He has good advice for stock investors and how to do it if you do your homework. It takes more than 15 minutes in the beginning, more like 1 hour per stock to do all the calculations and he recommends 5 stocks to pick. That is 5 hours. Then you have to follow it diligently every business day. Not as easy as he says in the book. If it is, then he would keep it secret. True, the calculations are simple, but they are a lot for each stock. It can be done, but it takes a lot of practice, like anything else.
Wonderful book for new investors! Phil is so great at simplifying the process and strategies. I personally love numbers so I find the calculations to be very easy. But he also provides a website with multiple calculators that do all the work for you. I attended his transformational workshop a couple weeks ago and I was kicking myself for not having read this book first. I’m taking the workshop again in a couple months to solidify all that I’m learning now. If you want to learn how to be an educated value investor, read this book!
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